Dead Fresh - Privacy Policy

Your privacy and identity security are very important to us. The information you provide Dead Fresh with will be used in the processing of your order and to contact you when necessary. We take the utmost care to ensure the security and privacy of information you provide.

General Data Protection Regulations (GDPR)
Dead Fresh is committed to responsible data management and subscribes to the principals of the new EU General Data Protection Legislation Which came into force on 25th May 2018. We are committed to maintaining the privacy of our users and maintaining the security of any personal information received from you. If you register for any of the services provided by us you will be asked to provide basic personal information such as name and address, email address, and prescription details including date of sight test if required.

The information provided by you is not available for sale or use by third parties. The information is used solely for notifying you of changes or updates to the website and or services we provide.
The information in some instances is to understand your needs and provide you with a better service and to improve our products and services. We may send you promotional emails about new products, special offers, and keep you informed of any website changes that may affect your account with us. Please note: You have the option to not receive any such emails from us.

Security
Dead Fresh is committed to ensuring that your information is secure and we have physical, electronic and managerial procedures to safeguard and secure the information collated online.
All personal information supplied is kept on secure servers and within its internal systems. Dead Fresh uses adequate safety measures to protect information from non-authorised access or non-authorised changes, and from the circulation or distribution of data.  To prevent non-authorised access, to maintain the accuracy of the data and guarantee the proper use of information. Dead Fresh uses adequate physical, electronic and managerial procedures to safeguard and protect the information and data stored in our system. Information on purchase transactions (e.g. credit card number) is handled securely through selected suppliers that guarantee that they have adopted the most adequate security measures. Furthermore, a secure system for authorising credit card payments and identifying fraudulent activities is used. Dead Fresh uses the standard SSL (Secure Sockets Layer) to protect the confidentiality of your personal information.

Links to other websites
Dead Fresh may contain links to other websites of interest. However, once you use these links to browse these other sites, you should be aware that we do not have any control over the website in question. Therefore this privacy statement does not apply to the other website in question. You should check the website you are browsing’s privacy policy in this event.

The Use of Cookies 
We use a technology called “cookies” as part of our normal business procedure to track patterns of behaviour of visitors to the Website. A cookie is an element of data that the Website sends to your browser that is then stored on your system. You can set your browser to prevent this from happening. Any information collected in this way can be used to identify you unless you change your browser settings.

SECTION 1 – WHAT DO WE DO WITH YOUR INFORMATION?

When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us such as your name, address and email address.
When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.
Email marketing (if applicable): With your permission, we may send you emails about our store, new products and other updates.

SECTION 2 – CONSENT

How do you get my consent?
When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery or return a purchase, we imply that you consent to our collecting it and using it for that specific reason only.
If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed consent or provide you with an opportunity to say no.

How do I withdraw my consent?
If after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at any time, by contacting us at info@deadfreshsunglasses.com

Payment:
If you choose a direct payment gateway to complete your purchase, then gateway stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.
All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover.
PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

SECTION 3 – THIRD-PARTY SERVICES

In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.
However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.
For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.
In particular, remember that certain providers may be located in or have facilities that are located in a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.
As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.
Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.

Links
When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.

SECTION 4 – SECURITY

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.
If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

SECTION 5 – AGE OF CONSENT

By using this site, you represent that you are at least the age of majority in your state, province of residence or country, or that you are the age of majority in your state, province of residence or country and you have given us your consent to allow any of your minor dependents to use this site.

SECTION 6 – CHANGES TO THIS PRIVACY POLICY

We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.
If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.

If you need any more help please contact us on info@deadfreshsunglasses.com